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A Team-Centered Approach.
In rowing, there is a rare and sought-after experience that occurs when all the members of a crew row in perfect unison — it's called swing. It propels a boat far beyond the sum of individual effort.
We strive to create that synergy with our clients. Working as a cohesive team, all pulling together to achieve extraordinary results.
The product of decades of experience building winning campaigns for our clients — from discrete public relations initiatives to headline-grabbing ballot measures. This is how it works.
We gather critical insights through polling, focus groups, and message testing to ensure our campaign starts with a strong foundation.
Using research-driven insights, we craft a winning approach that positions the campaign for success.
We develop a detailed plan that outlines budget, tactics, and messaging to guide execution.
We bring the campaign to life through targeted outreach, coalition building, paid media, and earned media.
We track performance, gather feedback, and assess impact to measure effectiveness and refine our approach.
Whether in a political campaign or a public relations effort, this ongoing process allows us to measure impact, adapt to shifting dynamics, and fine-tune our messaging and tactics in real time—keeping us on the right path to success.
